Tuesday 15 April 2008

RAF SIMONS SUNGLASSES...

WE HAVE RECEIVED THE DEBUT SUNGLASSES COLLECTION FROM RAF SIMONS - ITS MADE IN COLLABORATION WITH LONDON BASED BRAND LINDA FARROW WHO IS THE MASTER OF COLLABORATIONS WHEN IT COMES TO SUNGLASSES.

THIS IS WHAT THEY HAVE TO SAY ABOUT THE COLLECTION:

This collection is about bending rules and breaking down (mental) barriers, and above all about the positive act that comes along with these actions: exploration. Contemplating today’s generation hooked on internet and perpetually logged online, the collection should be read as an incitement to (re)discover the world – the real world.
Now that any kind of information is only a click away and with any image fastly traceable and available, the www-generation is high on instant knowledge but seems somehow low on actual experience. Despite the endless infinity of cyberspace, the world in front of the computer screen is quite small, like a self-created safety zone. Far from being an anti-technology statement, this season’s collection offers to radically change these dynamics and step into the genuine, tangible, material world again.

In sync with this spirit the Spring-Summer collection also explores diverse routes and takes on the challenge to defy rules and avoid the obvious. The overall look is vibrant and eclectic. Sunglasses are available in multiple shapes and colours and are featured heavily but are more than just accessories: subjected to the same exploratory design process as the garments, they are an integral part of the silhouette, both in look as in spirit.

WE HAVE 4 DIFFERENT STYLES AVAILABLE IN THE SHOP NOW!